The day began with an excitement and I was out of my house before 7:30 AM in the morning. I was going to attend the search marketing conference at Tidel Park, Chennai- organized by The Knowledge Foundation, SearchCamp; A two day Search Engine Marketing event which was organized to gather people from different fields with similar interest.
While going through the registration process I met few people who helped me making myself comfortable with the altogether new place. It was really good to have met different people from the same line yet creating difference every day. Right from an amateur to entrepreneur, fresher to experienced I found people from each and every level; junior level, middle management and CEOs.
The conference was a bit delayed due to unexpected fog around airport of Chennai however I could see the level of enthusiasm which was building up on every single person stepping in. participants were taking their respective seats and soon the auditorium was filled with more than 80% of capacity.
The conference started with the welcome speech of Mr. Kiruba Shankar, CEO of Business Blogging Pvt Ltd, a social media consultancy and an excellent speaker too who knows how to stimulate “apparently ordinary” people to unusual effort. Mr. Vishal Sampat delivered a thoughtful and interesting presentation on Usability, Conversions & SEO. This was followed with various aligned presentations dealing into varied topics. Almost every critical topic including SEO for E-Commerce , Web analytics, use of social media for SEO was covered and many hidden dimension of Googling were unfolded.
The whole session was unexpectedly interactive and people jumped into discussion wherever their subject matter expertise was demanded. It was indeed an enriching experience to have met other SEO experts and exchange ideas with them.
Finally the day ended with diversified ideas flown into the air and few argued yet open ended topics.
Overall this conference gave a very good insight into the untouched/ less explored areas of E-marketing and helped people who came with the objective of meeting different people for the very purpose popularly known as social networking. Had we concentrated more on Technical side of optimization, it would have been much better; however, overall the purpose of conference was met and will surely look forward to attend these kind of conferences in future too.
Tags: online marketing event chennai Inadia, SearchCamp, SEM conference, SEM Event, SEO Event
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