Comments on: Searching for right Online Marketing Media? http://www.seodoz.com/blog/online-advertising/online-marketing-media/ A Professional SEO Blog Wed, 21 Sep 2011 18:34:28 -0700 http://wordpress.org/?v=2.8.4 hourly 1 By: seotech http://www.seodoz.com/blog/online-advertising/online-marketing-media/comment-page-1/#comment-9 seotech Fri, 02 May 2008 16:51:14 +0000 http://seotech.wordpress.com/?p=22#comment-9 Thanks for response MDC. Here is the response of your query.. I personally believe that SEM is equally important for big companies also. In fact now days, many big companies are focusing on SEO & PPC to capture the major market share as small & medium sized companies are outperforming. All big companies are not on number1 position in search engines for their all relative search queries…in fact some times they are not even in the list & therefore they are loosing their business to small companies (which are optimized). You can take the example of amazon, ebay, etc. They are heavily focusing on PPC. Thanks for response MDC.

Here is the response of your query..

I personally believe that SEM is equally important for big companies also. In fact now days, many big companies are focusing on SEO & PPC to capture the major market share as small & medium sized companies are outperforming. All big companies are not on number1 position in search engines for their all relative search queries…in fact some times they are not even in the list & therefore they are loosing their business to small companies (which are optimized). You can take the example of amazon, ebay, etc. They are heavily focusing on PPC.

]]> By: MDC http://www.seodoz.com/blog/online-advertising/online-marketing-media/comment-page-1/#comment-8 MDC Fri, 02 May 2008 15:18:17 +0000 http://seotech.wordpress.com/?p=22#comment-8 Great post however I would add two things: 1. The landing page should also be professional (easy navigation and a lot of useful content) otherwise the SEM is a waste of money 2. SEM for small and middle-size enterprises may be crucial but what about the big companies? And there is a useful link about branding effect of SEM and SEO: http://www.enquiroresearch.com/brand-lift-of-search.aspx Great post however I would add two things:
1. The landing page should also be professional (easy navigation and a lot of useful content) otherwise the SEM is a waste of money
2. SEM for small and middle-size enterprises may be crucial but what about the big companies?

And there is a useful link about branding effect of SEM and SEO: http://www.enquiroresearch.com.....earch.aspx

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