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	<title>Comments on: SEO discussion with Matt Cutts</title>
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		<title>By: Deepak's ppc marketing</title>
		<link>http://www.seodoz.com/blog/seo/seo-discussion-with-matt-cutts/comment-page-1/#comment-89</link>
		<dc:creator>Deepak's ppc marketing</dc:creator>
		<pubDate>Mon, 01 Dec 2008 08:46:03 +0000</pubDate>
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		<description>For an effective PPC advertising, you have to get enough clicks. To get clicks you have a very small space in the PPC advertisement. So, use the space judiciously. You have to make them click by using this space. Provide a compelling reason to the visitors to click on your advertisement. A targeted PPC advertising is the need here.</description>
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