Google has again become generous & reveal some secrets about the use of images & their optimization. I hear a lot of the concerns, questions, thoughts, etc about image optimization.
You might have read many articles on the same topic….It might not be new to you but I found it helpful so thought to share it [...]
Today Google has announced the release of its new tool “AdWords display ad builder”.
With the help of this tool you can create professional-looking display ads in AdWords without needing to hire a designer.
You can select your Ad format from over 40 professionally designed templates. This new tool lets you create customized display [...]
Continue reading about No more need for designers. Now, you can create display ads in minutes
It is really important to make the site structure as simple as possible to make it search engine & user friendly. Content should be organized logically with proper hierarchy. When we are talking of site structure & content management, we should not close our eyes to URLs of the web pages. URLs should be constructed [...]
Continue reading about Search Engines friendly URL Structure
We all know the Google’s influence over Internet Industry. Google is just amazing!!
It provides many free tools to help advertisers & users. Recently, Google has introduced a new free tool called Google Ad Planner to potentially increase its already widespread influence.
It’s a research and media planning tool that connects advertisers and publishers. When using [...]
Continue reading about Google Ad Planner: Google’s Free Tool to Help You in Your Media Planning
Starting from today, landing page load time factor will be incorporated into keywords’ Quality Scores. Keywords with landing pages that load slowly may get lower Quality Scores and thus higher minimum bids. On the other hand, keywords with landing pages that load very quickly may get higher Quality Scores and lower minimum bids.
Google has [...]
When we think about web marketing then many options comes in to mind like Search Engine Marketing, Affiliate Marketing, E-Mail Marketing, Newsletters, Blogs, Press Releases & many others. Sometime it becomes tough to choose the right marketing media. Isn’t it?
But I really feel that one media is there which is unavoidable & is on the [...]
Continue reading about Searching for right Online Marketing Media?

