http://www.seodoz.com/blog A Professional SEO Blog Wed, 12 Oct 2011 02:33:16 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 http://www.seodoz.com/blog/adwords/google-is-improving-quality-score-statistics-to-make-it-more-realistic/ http://www.seodoz.com/blog/adwords/google-is-improving-quality-score-statistics-to-make-it-more-realistic/#comments Fri, 22 Aug 2008 06:33:35 +0000 Anshu Garg http://www.seodoz.com/?p=74 submit_url = 'http://www.seodoz.com/blog/adwords/google-is-improving-quality-score-statistics-to-make-it-more-realistic/';Google is planning to introduce modifications in Quality Score statistics in the coming weeks- Google will release these Quality Score changes to a very small segment of advertisers within the next day or two, so that Google can gather feedback before launching to all its advertisers. Impact of these modifications: Quality Score will now be [...]]]> http://www.seodoz.com/blog/adwords/google-is-improving-quality-score-statistics-to-make-it-more-realistic/feed/ 1 http://www.seodoz.com/blog/adwords/advertising-cost-quality-score/ http://www.seodoz.com/blog/adwords/advertising-cost-quality-score/#comments Sat, 31 May 2008 03:30:21 +0000 Anshu Garg http://seotech.wordpress.com/?p=36 submit_url = 'http://www.seodoz.com/blog/adwords/advertising-cost-quality-score/';This post is in continuation with my previous post Google AdWords Ad Quality & Quality Score for Best Performance. This post is about how quality score affects our advertising cost. (Click to find more details about Quality Score) Here is the formula to calculate the actual Cost per Click (CPC): Actual CPC = Ad Rank to Beat/ Quality [...]]]> http://www.seodoz.com/blog/adwords/advertising-cost-quality-score/feed/ 0 http://www.seodoz.com/blog/adwords/google-adwords-ad-quality-quality-score/ http://www.seodoz.com/blog/adwords/google-adwords-ad-quality-quality-score/#comments Fri, 23 May 2008 16:32:33 +0000 Anshu Garg http://seotech.wordpress.com/?p=35 submit_url = 'http://www.seodoz.com/blog/adwords/google-adwords-ad-quality-quality-score/';In this post I am writing about: The importance of high quality Ads & it’s impact on Quality Score & overall Account Performance Let’s start the discussion….. High quality ads are always better for all 3 who are involved in Advertising called Advertisers, Publishers & Users. Above diagram is explaining how Ad Quality is good for all. It is good [...]]]> http://www.seodoz.com/blog/adwords/google-adwords-ad-quality-quality-score/feed/ 2 http://www.seodoz.com/blog/adwords/landing-page-landing-page-quality-factors-for-success-of-your-advertising-efforts/ http://www.seodoz.com/blog/adwords/landing-page-landing-page-quality-factors-for-success-of-your-advertising-efforts/#comments Fri, 25 Apr 2008 05:57:14 +0000 Anshu Garg http://seotech.wordpress.com/?p=16 submit_url = 'http://www.seodoz.com/blog/adwords/landing-page-landing-page-quality-factors-for-success-of-your-advertising-efforts/';Recently, I had a discussion with my colleagues about the qualities of best landing page, why landing page is so important & factors which should be considered before designing a landing page. We have discussed a lot of things & I am trying to summarize it in this post. What is Landing Page & Why is [...]]]> http://www.seodoz.com/blog/adwords/landing-page-landing-page-quality-factors-for-success-of-your-advertising-efforts/feed/ 0 http://www.seodoz.com/blog/adwords/quality-score-the-key-to-success-for-adwords-ppc-campaign/ http://www.seodoz.com/blog/adwords/quality-score-the-key-to-success-for-adwords-ppc-campaign/#comments Tue, 22 Apr 2008 06:45:26 +0000 Anshu Garg http://seotech.wordpress.com/?p=13 submit_url = 'http://www.seodoz.com/blog/adwords/quality-score-the-key-to-success-for-adwords-ppc-campaign/';I have seen many people running their PPC campaign without giving any concern to keywords’ quality score. They simply pay more to increase their Ads position. This methodology actually reduces the ROI of the campaign. Everyone wants to make his/ her campaign to be more successful that too by paying less. Quality Score is definitely the [...]]]> http://www.seodoz.com/blog/adwords/quality-score-the-key-to-success-for-adwords-ppc-campaign/feed/ 2